I basically wanted the shop to be a nucleus, that’s all.” The Boleskine HouseĬrowley purchased Boleskine House from the Fraser family in 1899. “By 1979 the shop lease expired and Jimmy admitted, It’s obviously wasn’t going to run the way it should without some drastic business changes and I didn’t really want to agree to all of that.

“The first two books from the publishing company side of the business were The Book of Goetia translated by Aleister Crowley and Astrology, A Cosmic Science by Isabel Hickey.” “Page wrote in an autobiography There was not one bookshop in London with a good collection of occult books and I was so pissed off not being able to get the books I wanted.” “The shop was never designed to make money but just to tick over so it could publish books.” Owner of bookstore and houseĪccording to Shady Old Lady, Jimmy Page opened an occult bookshop and publishing called “The Equinox Booksellers and Publishers. Page becomes a character during his fantasy sequence in the film-concert The Song Remains the Same. The cover was inspired by the letter homonymous in the Tarot Deck The Hermit. The cover of the Led Zeppelin IV album is from a painting by William Holman Hunt, an oil painting Jimmy found in the city of Reading, England. These were visible mainly in his “dragon suit”, which included the signs of Capricorn, Scorpio and Cancer that can become the Sun, Ascendant and Moon of the musician. The symbol was also reproduced in the Dictionary of Occultism and Alchemical Symbols, by Fred Gettings, published in 1982.ĭuring the tours and presentations after the release of the fourth album, Page often had the ZoSo symbol embroidered on his clothes, along with the signs of the zodiac. Page himself called “ZoSo.” 3 The ZoSo itself would have appeared for the first time in the book Ars Magica Arteficii, of 1557, written by the alchemist Gerolamo Cardano, where it was identified like a sigil that consists of signs of the zodiac. The four symbols representing each member of the band. The appearance of the four symbols on the cover of the fourth album has been associated with Page’s interest in the occult. Crowley founded the religion of Thelema, identifying himself as the prophet entrusted with guiding humanity into the Æon of Horus in the early 20th century. Page even bought the Boleskine house, place in the Loch Ness that was once owned by the English occultist Aleister Crowley (12 October 1875 – 1 December 1947). Besides his interest in music, Page is also known for being interested in the occult.

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